Excuse Me... All Athletes & Non-Athletes

Get inspired and join in on the Nike "Make Yourself" Campaign. Get out of your comfort zone and get active- anything and everything makes a difference, even if you're not a track star (I most certainly am not), 'yoga-lite' or 'pilate-ian'... take that walk or jog because by taking the initiative your have already made a huge step forward, rather than the person sitting on the couch.

Nike launched its “Make Yourself” campaign last year, a marketing effort to encourage women who want to improve their physical form, to become “the best version” of themselves. Seven top athletes including tennis players Maria Sharapova and Li Na, track-and-field stars Allyson Felix and Perri Shakes-Drayton, soccer’s Hope Solo, dancer Sofia Boutella, and surfer Laura Enever, will serve as the female dream team in the upcoming campaign.

The ads will run in the August and September issues of Seventeen, InStyle and Glamour magazine, with an emphasis on digital components as well. The Nike Women facebook page was utilized the first time around; a dedicated wall allowed females from all over the globe to share the goal(s) they are working towards and in turn, motivate and inspire other Nike Women to follow their example.